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Big companies leading the way: green initiatives

Updated: Jun 21, 2023

A few generations ago, it seemed like the world's resources were infinite and businesses could exploit them without much regard for the environment. However, we know how this approach is unsustainable, and companies should prioritize sustainability and environmental protection in their operations. Fortunately, many brands have recognized this need and have made significant efforts to go green. Here are some standout green companies that deserve recognition for their sustainability initiatives:


IKEA is renowned for its strong commitment to sustainability. The company prioritizes responsible sourcing of materials, including wood from sustainable foresters and cotton from Better Cotton Initiative-approved farms. IKEA actively utilizes solar panels to power its stores and strives to achieve 100% renewable energy. By setting ambitious sustainability goals, such as becoming a circular business by 2030 and being climate-positive, IKEA aims to reduce its environmental impact and actively contribute to a more sustainable future.


A global consumer goods company, Unilever has firmly embedded sustainability into its corporate identity through its ambitious Sustainable Living Plan. This comprehensive plan sets clear targets for sourcing, supply chain management, and production practices, with the overarching goal of doubling the company's business while reducing its environmental impact by half. Unilever's commitment to waste reduction has yielded impressive results, with initiatives focused on minimizing packaging waste and promoting circular economy principles. Moreover, the company collaborates with its suppliers to drive sustainable practices, encouraging responsible sourcing, ethical labor standards, and environmental stewardship throughout the value chain.


This company goes beyond traditional approaches by encouraging customers to adopt a conscious approach to consumption, emphasizing the importance of buying only what is truly necessary. Patagonia's commitment extends to product longevity, prioritizing repairing and refurbishing items instead of encouraging constant replacements. By utilizing eco-friendly materials such as organic cotton and recycled polyester in their products, Patagonia reduces its environmental impact. Furthermore, the company recognizes the significance of political engagement in driving change, actively supporting environmental initiatives, and advocating for policies that protect the planet.


Adobe has made impressive strides in sustainability, earning LEED (Leadership in Energy and Environmental Design) certification for its workspaces and implementing measures to reduce water use. The company is committed to achieving net-zero energy consumption and minimizing packaging waste, reflecting its dedication to environmental responsibility. Through these initiatives, Adobe sets a strong example for integrating sustainability into corporate practices and driving positive change.


The company has prioritized transparency by disclosing its supply chain and production practices, allowing consumers to make informed choices. Nike has also embraced post-consumer recycled materials in its products, reducing waste and promoting a circular economy. Energy efficiency is another area of focus, as Nike aims to improve the processing of raw materials to minimize energy consumption and emissions. Through collaboration with suppliers and stakeholders and efforts to educate and inspire consumers, Nike is working towards a more sustainable future for the sportswear industry.

These companies show how businesses can prioritize sustainability and contribute to a more environmentally friendly future. By implementing green practices, reducing waste, and investing in renewable energy, these brands demonstrate their commitment to protecting the planet and its resources.

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